Marketplace · 2022

A marketplace built around local commerce, not algorithms.

Online platform connecting small business owners with nearby buyers — a deliberate alternative to large marketplace platforms, focused on local economic development.

Indie Trade
Client
Custom Software
Service
24 months
Duration
2022
Year
Indie Trade
Marketplace
The injustice

Local shops were invisible against paid listings.

Small businesses were losing search visibility to platforms that prioritised paid listings over genuine local relevance. Buyers wanted to support their local high street but had no reliable way to discover what was nearby.

What we built

A marketplace where proximity beats payment.

  • 01Two-sided marketplace connecting local sellers with nearby buyers
  • 02Location-based discovery and proximity search
  • 03Seller profiles with product catalogues and contact
  • 04Direct buyer-to-seller messaging without intermediary fees
  • 05Community-first design — no paid ranking or algorithmic suppression
The result

Zero algorithmic ranking. Local-first discovery.

Local-first
Discovery model
Zero
Algorithmic ranking
B2C + B2B
Seller types
24 mo
Delivery

Building a marketplace that backs local business?
We ship in 24 months.

30-minute scoping call. No pressure. Clear next steps.

Book a scoping call